Case Studies

The following new case studies demonstrate our experience and commitment to great client service.

Auditing On-Shelf Availability

Measuring on-shelf availability for fast selling product lines, to ensure the 100 fastest moving lines are available to customers. Read more.

Transport Inspections

Measuring hygiene factors across a number of train stations to enhance the customer experience. Issues reported immediately via PDA with image and location, to allow for timely corrective measures to be taken. Read more.

Merchandising Grocery

Placement and merchandising of a shipper unit in a key UK supermarket chain, to maximise sales. Competitor product lines measured for on-shelf availability. Read more.

Merchandising Technology

Merchandising new technology products in over 1,000 retail stores. Team of 45 had a face to face briefing and visits were front-loaded to week 1 of the activity. Read more.

POS Compliance Grocery

Replacement of legal sale POS for a change in legislation. Project set-up in 5 days, 1900 outlets visited and images captured for every store. Read more.

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Client Quote

"I can recommend GfK Field Marketing as a Service Provider. Each year we benchmarked GfK against the market place and in every case they won the business. I would also like to add that the personnel at all levels are great people to work with"